EU AI Act 2025 in E-Commerce: What Online Shops Must Do Now
Introduction: AI Has Long Been Everyday Reality in E-Commerce Hardly any online retailer is aware that the AI Act has already triggered the first obligations as of February 2025. Anyone who still believes that AI only concerns large platforms like Amazon, eBay or tech companies like OpenAI risks fines and warning letters – often without […]
GDPR Violations and Competitor Warnings: What Businesses Need to Know
For years, it was disputed whether violations of the General Data Protection Regulation (GDPR) could be pursued by competitors under the German Unfair Competition Act (UWG). The question was particularly relevant for online businesses, where data-driven marketing and automated processing are part of everyday operations. This legal uncertainty has been fully resolved. CJEU and BGH: […]
Fake “Test Results” as Disguised Advertising: Deception, Unfair Competition and Legal Consequences
Overview: hidden promotion behind “independent” tests Apparent neutrality is the currency of product tests. Test results carry considerable weight for consumers. They serve as a neutral point of reference in an increasingly complex market and help to compare products and services objectively. Credible tests enjoy a high level of trust because they provide independent and […]